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Railway Advertising

In the context of the “railway advertising reform”, Business Media China AG secured long-term licenses for the advertising media at Beijing West Railway Station, Beijing Central Railway Station, Tianjin Railway Station, and Shijiazhuang Station. In the competition for these advertising rights, the company prevailed against domestic and international competitors. The success of the cooperation with China Railway Century Media Co., Ltd., – the responsible advertising organ of the Beijing Railway Administration – has led to the establishment of a joint venture between Business Media China AG and China Railway Century Media Co., Ltd., which will promote the advertising business at China’s major railway stations. The business talks about a “media coup” in China. The company’s target is an all-China rollout of the railway advertising reform with the standards developed by Business Media China AG.



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Latest News

Jul 30, 2008

Business Media China trades in the Prime Standard as of today

The German Stock Exchange has accepted Business Media China’s application for the Prime Standard ...more
Jul 18, 2008

Deutsche Boerse accepts all Business Media China shares for trading – Application for Prime Standard listing submitted

Following the acceptance of the prospectus by the Bundesanstalt für Finanzdienstleistungsaufsicht (BaFin) on June 27, 2008, the german stock exchange (Deutsche Boerse) admitted yesterday ...more
Jul 17, 2008

BMC obtains further advertising space at Beijing airport for Coca-Cola

Stuttgart/Beijing, July 17, 2008 - BMC Flying Dragon, the airport advertising company of the Business Media China AG, obtained further advertising space in the new terminal 3 ...more
Jun 03, 2008

15% Increase of exhibitors at 13th China Beauty Expo 2008

The 13th China Beauty Expo 2008 took place from from May 20 – 22 and once more it was successfully organised by Shanghai Baiwen Exhibition, a subsidiary of Business Media China (BMC) ...more